The Fall Hair Order: Alix Earle, Daisy Edgar-Jones, Hailey Bieber and More Lead This Season’s Color Trends - WWD

Spiced Auburn and Toasted Brunette Dominate Fall 2026 Color Forecasts

Spiced auburn, cinnamon brunette and buttercream blond dominate fall 2026 color trends, validating Cody Renegar and Moe Harb's August forecasts across Paris and Milan Fashion Week.

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Olivia Hart
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Spiced auburn, bright cinnamon, buttercream blond and toasted almond brunette now register as the dominant fall 2026 color directions, two months after celebrity hair artist Cody Renegar and Beauty Club London cofounder Moe Harb placed the call.

What did the experts forecast in August?

Renegar predicted in August that spiced auburn and bright cinnamon would surge into the fall rotation. Harb, a hair educator and cofounder of Beauty Club London, assured blonds would not be retired; instead, they would blend with chestnut, soft mocha, caramel or honey tones. Both reads now show up on the fall circuit, where deeper, richer shades replace summer brights while preserving residual warmth.

Which celebrity looks are validating the call?

A dozen front-row and runway sightings anchor the rollout. Highlights from Paris and Milan:

  • Joey King took her cinnamon-strawberry tone darker at the Miu Miu spring 2027 show on October 4, working the witchy shade into a messy, crimped half-up, half-down.
  • Ella Bright shifted to a sought-after espresso at the same Miu Miu show, with architect Jacob Rozenberg styling soft waves.
  • Zoey Deutch styled caramel-blond waves on a shoulder-grazing bob at the Valentino show.
  • Daisy Edgar-Jones carried a stark spiced auburn to Sydney for the "Sense & Sensibility" premiere, crafted by Bryce Scarlett and worn straight with long fringe.
  • Dakota Johnson took a burnt espresso approach to the New York premiere of "Verity," pulling signature long ends into a melted half bun with Mark Townsend.
  • Hailey Bieber traded her cappuccino for a harder espresso at the Saint Laurent spring 2027 show, the color and cut executed by artist Matt Rez, ends skimming the top of her chest.
  • Taylor Swift exited her platinum era at the 2026 MTV VMAs, styled by hair architect Jemma Muradian in a muddy blond with bluntly cut ends at the collarbone.
  • Tate McRae carried blond, platinum, caramel and honey tones at Schiaparelli, painted by Evanie Frausto.
  • Mika Abdalla walked the L'Oréal Paris "Express Your Worth" runway on September 28 in long chocolate-brown curls, the work of Dimitris Giannetos.
  • Alix Earle booked Pierre Georges Salon in New York for a multidimensional "bambi bronde" transformation, then carried the result to the Gucci spring 2027 show in Milan on September 25.
  • Anastasia Karanikolaou (Stassie) sat beside Earle at Gucci with her own bronde, shorter and layered by George Cozma.
  • Olandria Carthen refreshed inky ends with cool-toned highlights by Keisha Moore at the EE72 anniversary at L'Avenue in Paris.

Which formulas drive each shade family?

The color story splits into three families, each with a clear technical read:

  • Warming brunettes — espresso, burnt espresso and toasted almond brunette require a low-volume developer lift to preserve underlying warmth before deepening the tone with a cool-leaning gloss.
  • Spiced reds and auburns — spiced auburn and bright cinnamon demand pre-lightening only where natural pigment runs warm, with a copper-cinnamon glaze layered over mid-lengths and ends for the cinnamon-strawberry reads.
  • Bronded blond — buttercream blond and bronde (the multidimensional "bambi bronde" finish) use a balayage or teasy-lights weave of caramel, honey and soft mocha over a chestnut base, a method that aligns with Harb's chestnut-blend forecast.

What does this mean for the chair?

Salon menus leaning on summer brights should retool glossing offerings toward cinnamon, auburn and buttercream by mid-October, when pre-booked fall color appointments typically peak. Service tickets will likely bundle a deep-conditioning mask with a tinted gloss to lock in the warmth clients want through November.

Expect the bronde category — Earle's "bambi" read being the clearest example — to absorb more blond clients who want depth without losing dimension, a shift Harb flagged in August.

Source — Original: wwd.com

Filed underfall-2026-color-trendsspiced-auburnbuttercream-blondbrondebalayage

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Olivia Hart

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Correspondent covering industry trends and analytics at Shear Daily.

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